{"id":3621,"date":"2026-10-02T16:07:49","date_gmt":"2026-10-02T19:07:49","guid":{"rendered":"https:\/\/miceliodigitalmkt.com\/?page_id=3621"},"modified":"2026-10-12T23:22:41","modified_gmt":"2026-10-13T02:22:41","slug":"proyecto-de-estrategia-content-management-contenidos-ia-performance-odesa","status":"publish","type":"page","link":"https:\/\/miceliodigitalmkt.com\/en\/proyecto-de-estrategia-content-management-contenidos-ia-performance-odesa\/","title":{"rendered":"Proyecto de Estrategia &#038; Content Management + Contenidos IA &#038; Performance &#8211; ODESA"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"3621\" class=\"elementor elementor-3621\">\n\t\t\t\t<div class=\"elementor-element elementor-element-61ca6e01 e-flex e-con-boxed e-con e-parent\" data-id=\"61ca6e01\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;,&quot;background_motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:8,&quot;sizes&quot;:[]},&quot;background_video_link&quot;:&quot;https:\\\/\\\/miceliodigitalmkt.com\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/1920-1-1.mp4&quot;,&quot;background_play_on_mobile&quot;:&quot;yes&quot;,&quot;background_motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;background_motion_fx_opacity_direction&quot;:&quot;out-in&quot;,&quot;background_motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:20,&quot;end&quot;:80}},&quot;background_motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-background-video-container\">\n\t\t\t\t\t\t\t<video class=\"elementor-background-video-hosted\" role=\"presentation\" autoplay muted playsinline loop><\/video>\n\t\t\t\t\t<\/div>\t\t<div class=\"elementor-element elementor-element-6799308f elementor-widget elementor-widget-spacer\" data-id=\"6799308f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-86e1706 elementor-widget elementor-widget-heading\" data-id=\"86e1706\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><b>ODESA<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d011fef elementor-widget elementor-widget-spacer\" data-id=\"4d011fef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2b27af4 e-flex e-con-boxed e-con e-parent\" data-id=\"2b27af4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2351423 elementor-widget elementor-widget-image\" data-id=\"2351423\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"655\" src=\"https:\/\/miceliodigitalmkt.com\/wp-content\/uploads\/2026\/10\/Portada-ODESA-web-2-1024x655.jpg\" class=\"attachment-large size-large wp-image-3623\" alt=\"\" srcset=\"https:\/\/miceliodigitalmkt.com\/wp-content\/uploads\/2026\/10\/Portada-ODESA-web-2-1024x655.jpg 1024w, https:\/\/miceliodigitalmkt.com\/wp-content\/uploads\/2026\/10\/Portada-ODESA-web-2-300x192.jpg 300w, https:\/\/miceliodigitalmkt.com\/wp-content\/uploads\/2026\/10\/Portada-ODESA-web-2-768x491.jpg 768w, https:\/\/miceliodigitalmkt.com\/wp-content\/uploads\/2026\/10\/Portada-ODESA-web-2.jpg 1140w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4003c2b elementor-widget elementor-widget-button\" data-id=\"4003c2b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.instagram.com\/odesa.ar\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"icon icon-instagram-1\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Ver Proyecto<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bb748c4 e-con-full e-flex e-con e-child\" data-id=\"bb748c4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6c71362 elementor-widget elementor-widget-button\" data-id=\"6c71362\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.odesa.com.ar\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"icon icon-internet\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Ver Proyecto<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-22a970d2 e-flex e-con-boxed e-con e-parent\" data-id=\"22a970d2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-57636020 e-con-full e-flex e-con e-child\" data-id=\"57636020\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-590bd939 elementor-widget elementor-widget-heading\" data-id=\"590bd939\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Proyecto de Branding y Estrategia para ODESA<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-66798ea1 e-con-full e-flex e-con e-child\" data-id=\"66798ea1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-293bb9ad elementor-widget elementor-widget-text-editor\" data-id=\"293bb9ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"w6asjq_TextBase _85PZeG_Text PDq2pG_selectionAnchorContainer\" data-d-component=\"text\">Desarrollamos una estrategia integral de comunicaci\u00f3n y marketing digital para <strong><span class=\"w6asjq_TextBase _85PZeG_Text\" data-d-component=\"text\" data-d-default-strong=\"\" data-d-inline=\"\">ODESA<\/span><\/strong>, una oficina desarrolladora de arquitectura especializada en proyectos residenciales, comerciales y desarrollos inmobiliarios.<\/p><p class=\"w6asjq_TextBase _85PZeG_Text\" data-d-component=\"text\">Nuestro desaf\u00edo fue <span class=\"w6asjq_TextBase _85PZeG_Text\" data-d-component=\"text\" data-d-default-strong=\"\" data-d-inline=\"\">modernizar su identidad digital, fortalecer su posicionamiento de marca y generar nuevas oportunidades de negocio<\/span>, combinando creatividad, tecnolog\u00eda, producci\u00f3n audiovisual y campa\u00f1as publicitarias orientadas a resultados.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-393c7b36 e-flex e-con-boxed e-con e-parent\" data-id=\"393c7b36\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-345cdd29 elementor-widget elementor-widget-spacer\" data-id=\"345cdd29\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-56f977e8 e-flex e-con-boxed e-con e-parent\" data-id=\"56f977e8\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-217d56ee e-con-full e-flex e-con e-child\" data-id=\"217d56ee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-479f56c4 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"479f56c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-social-share\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-419c8fa9 e-con-full e-flex e-con e-child\" data-id=\"419c8fa9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-271120bd elementor-widget elementor-widget-heading\" data-id=\"271120bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Rebranding y estrategia de contenidos para redes sociales<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5101bb3d e-con-full e-flex e-con e-child\" data-id=\"5101bb3d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-78de8108 elementor-widget elementor-widget-text-editor\" data-id=\"78de8108\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"w6asjq_TextBase _85PZeG_Text PDq2pG_selectionAnchorContainer\" data-d-component=\"text\">Desarrollamos una renovaci\u00f3n de la identidad visual y comunicacional de ODESA, alineada con su propuesta arquitect\u00f3nica: innovaci\u00f3n, dise\u00f1o, calidad y excelencia.<\/p><p class=\"w6asjq_TextBase _85PZeG_Text\" data-d-component=\"text\">Implementamos una estrategia de contenidos para Instagram y Facebook enfocada en potenciar su presencia digital, comunicar el valor diferencial de sus proyectos y conectar con potenciales clientes, inversores y propietarios de terrenos.<\/p><ul class=\"PSWZZq_List\" data-d-component=\"list\" data-d-marker=\"bullet\" data-d-marker-layout=\"native\"><li class=\"PSWZZq_Item\" data-d-component=\"list-item\" data-d-marker-layout=\"native\"><div class=\"PSWZZq_Content\"><div class=\"PSWZZq_Label\"><p class=\"w6asjq_TextBase _85PZeG_Text\" data-d-component=\"text\"><span style=\"color: #0000ad;\"><strong><span class=\"w6asjq_TextBase _85PZeG_Text\" data-d-component=\"text\" data-d-default-strong=\"\" data-d-inline=\"\">Rebranding digital:<\/span><\/strong><\/span> nueva est\u00e9tica visual, identidad gr\u00e1fica y comunicaci\u00f3n coherente con el posicionamiento de la marca.<\/p><\/div><\/div><\/li><li class=\"PSWZZq_Item\" data-d-component=\"list-item\" data-d-marker-layout=\"native\"><div class=\"PSWZZq_Content\"><div class=\"PSWZZq_Label\"><p class=\"w6asjq_TextBase _85PZeG_Text\" data-d-component=\"text\"><span style=\"color: #0000ad;\"><strong><span class=\"w6asjq_TextBase _85PZeG_Text\" data-d-component=\"text\" data-d-default-strong=\"\" data-d-inline=\"\">Producci\u00f3n audiovisual:<\/span><\/strong><\/span> jornadas de grabaci\u00f3n profesional, fotograf\u00eda, videos con drones, entrevistas y reels de proyectos arquitect\u00f3nicos.<\/p><\/div><\/div><\/li><li class=\"PSWZZq_Item\" data-d-component=\"list-item\" data-d-marker-layout=\"native\"><div class=\"PSWZZq_Content\"><div class=\"PSWZZq_Label\"><p class=\"w6asjq_TextBase _85PZeG_Text\" data-d-component=\"text\"><span style=\"color: #0000ad;\"><strong><span class=\"w6asjq_TextBase _85PZeG_Text\" data-d-component=\"text\" data-d-default-strong=\"\" data-d-inline=\"\">Creaci\u00f3n de Contenido con IA:<\/span><\/strong><\/span> integraci\u00f3n de producci\u00f3n real y herramientas de inteligencia artificial para desarrollar piezas visuales innovadoras y atractivas.<\/p><\/div><\/div><\/li><li class=\"PSWZZq_Item\" data-d-component=\"list-item\" data-d-marker-layout=\"native\"><div class=\"PSWZZq_Content\"><div class=\"PSWZZq_Label\"><p class=\"w6asjq_TextBase _85PZeG_Text\" data-d-component=\"text\"><span style=\"color: #0000ad;\"><strong><span class=\"w6asjq_TextBase _85PZeG_Text\" data-d-component=\"text\" data-d-default-strong=\"\" data-d-inline=\"\">Content Management:<\/span><\/strong><\/span> planificaci\u00f3n estrat\u00e9gica, creatividad, copywriting, publicaci\u00f3n y optimizaci\u00f3n de contenidos.<\/p><\/div><\/div><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-545cd68c e-flex e-con-boxed e-con e-parent\" data-id=\"545cd68c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1fcb4268 e-con-full e-flex e-con e-child\" data-id=\"1fcb4268\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d68393a elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"4d68393a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-internet\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2fb7b9ca e-con-full e-flex e-con e-child\" data-id=\"2fb7b9ca\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6379b556 elementor-widget elementor-widget-heading\" data-id=\"6379b556\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Redise\u00f1o Web y Experiencia de Usuario (UX)<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-56b61da2 e-con-full e-flex e-con e-child\" data-id=\"56b61da2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-48e688e5 elementor-widget elementor-widget-text-editor\" data-id=\"48e688e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div data-d-auto-spacing=\"\" data-d-clip=\"true\" data-d-component=\"box\" data-d-direction=\"col\" data-d-has-height=\"\"><div data-d-auto-spacing=\"\" data-d-component=\"box\" data-d-direction=\"col\" data-d-has-width=\"\" data-d-has-height=\"\"><p>Realizamos el redise\u00f1o del sitio web de <strong>ODESA<\/strong>, modernizando su est\u00e9tica y estructura para transmitir una imagen m\u00e1s contempor\u00e1nea, profesional y alineada con su identidad arquitect\u00f3nica.\u00a0<span style=\"font-style: inherit; font-weight: inherit;\">El proyecto incluy\u00f3:<\/span><\/p><div class=\"PSWZZq_Content\"><div class=\"PSWZZq_Label\"><ul><li class=\"w6asjq_TextBase _85PZeG_Text\" data-d-component=\"text\"><strong><span class=\"w6asjq_TextBase _85PZeG_Text\" style=\"color: #00e5c5;\" data-d-component=\"text\" data-d-default-strong=\"\" data-d-inline=\"\">Dise\u00f1o visual moderno:<\/span><\/strong> actualizaci\u00f3n est\u00e9tica para destacar la arquitectura y el valor diferencial de cada proyecto.<\/li><li class=\"w6asjq_TextBase _85PZeG_Text\" data-d-component=\"text\"><strong><span style=\"color: #00e5c5;\">Optimizaci\u00f3n de la experiencia de usuario (UX):<\/span><\/strong> organizaci\u00f3n m\u00e1s clara e intuitiva de la informaci\u00f3n.<\/li><li class=\"w6asjq_TextBase _85PZeG_Text\" data-d-component=\"text\"><strong><span style=\"color: #00e5c5;\">Actualizaci\u00f3n del portfolio:<\/span><\/strong> incorporaci\u00f3n de informaci\u00f3n detallada y actualizada sobre los proyectos residenciales, comerciales y desarrollos arquitect\u00f3nicos.<\/li><li data-d-component=\"text\"><strong><span style=\"color: #00e5c5;\">Mayor protagonismo audiovisual:<\/span><\/strong> integraci\u00f3n de fotograf\u00edas y contenido visual para comunicar los proyectos de manera atractiva.<\/li><\/ul><\/div><\/div><p>El resultado es una plataforma digital que funciona como <span class=\"w6asjq_TextBase _85PZeG_Text\" data-d-component=\"text\" data-d-default-strong=\"\" data-d-inline=\"\">vidriera institucional y comercial<\/span>, reforzando la credibilidad de la marca y facilitando el acceso a su portfolio.<\/p><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-760361a e-flex e-con-boxed e-con e-parent\" data-id=\"760361a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-d2701c5 e-con-full e-flex e-con e-child\" data-id=\"d2701c5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-34bb707 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"34bb707\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<i aria-hidden=\"true\" class=\"icon icon-checked1\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-91670d4 e-con-full e-flex e-con e-child\" data-id=\"91670d4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-953a334 elementor-widget elementor-widget-heading\" data-id=\"953a334\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Resultados y conclusiones<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a90457b e-con-full e-flex e-con e-child\" data-id=\"a90457b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b421a2d elementor-widget elementor-widget-text-editor\" data-id=\"b421a2d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div data-d-auto-spacing=\"\" data-d-clip=\"true\" data-d-component=\"box\" data-d-direction=\"col\" data-d-has-height=\"\"><div data-d-auto-spacing=\"\" data-d-component=\"box\" data-d-direction=\"col\" data-d-has-width=\"\" data-d-has-height=\"\"><p class=\"w6asjq_TextBase _85PZeG_Text\" data-d-component=\"text\">El trabajo integral de Micelio Digital Marketing permiti\u00f3 <span class=\"w6asjq_TextBase _85PZeG_Text\" data-d-component=\"text\" data-d-default-strong=\"\" data-d-inline=\"\">transformar la presencia digital de ODESA<\/span>, pasando de una comunidad de poco m\u00e1s de <strong><span style=\"color: #00e5c5;\">1.000 seguidores a m\u00e1s de <span class=\"w6asjq_TextBase _85PZeG_Text\" data-d-component=\"text\" data-d-default-strong=\"\" data-d-inline=\"\">13.500 en Instagram<\/span><\/span><\/strong>, con una identidad visual renovada, contenidos audiovisuales de alto impacto y un sitio web moderno y actualizado.<\/p><p class=\"w6asjq_TextBase _85PZeG_Text\" data-d-component=\"text\">La combinaci\u00f3n de <span class=\"w6asjq_TextBase _85PZeG_Text\" data-d-component=\"text\" data-d-default-strong=\"\" data-d-inline=\"\">estrategia de contenidos, producci\u00f3n audiovisual, inteligencia artificial y Paid Media<\/span> tambi\u00e9n permiti\u00f3 ir m\u00e1s all\u00e1 del posicionamiento de marca, generando oportunidades comerciales concretas mediante campa\u00f1as enfocadas en la captaci\u00f3n de propietarios de terrenos para nuevos desarrollos inmobiliarios.<\/p><p class=\"w6asjq_TextBase _85PZeG_Text\" data-d-component=\"text\"><span class=\"w6asjq_TextBase _85PZeG_Text\" data-d-component=\"text\" data-d-default-strong=\"\" data-d-inline=\"\">Un caso que demuestra c\u00f3mo una estrategia de marketing digital 360\u00b0, impulsada por creatividad, innovaci\u00f3n y an\u00e1lisis de datos, puede potenciar el crecimiento de una marca y acompa\u00f1ar sus objetivos comerciales.<\/span><\/p><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-53fe5803 e-flex e-con-boxed e-con e-parent\" data-id=\"53fe5803\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-54466136 elementor-widget elementor-widget-spacer\" data-id=\"54466136\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0c27a1e e-flex e-con-boxed e-con e-parent\" data-id=\"0c27a1e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1282a5a elementor-widget elementor-widget-button\" data-id=\"1282a5a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/miceliodigitalmkt.com\/contacto\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"icon icon-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contactanos<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-24e5d580 e-flex e-con-boxed e-con e-parent\" data-id=\"24e5d580\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-14cbbbfd elementor-widget elementor-widget-spacer\" data-id=\"14cbbbfd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-120a394 e-con-full e-flex e-con e-parent\" data-id=\"120a394\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e8bf6e6 elementor-widget elementor-widget-html\" data-id=\"e8bf6e6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2948\" class=\"elementor elementor-2948\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1dc7cd10 e-flex e-con-boxed e-con e-parent\" data-id=\"1dc7cd10\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6c646dc9 e-con-full e-flex e-con e-child\" data-id=\"6c646dc9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4b10ca48 elementor-widget elementor-widget-heading\" data-id=\"4b10ca48\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Seguinos<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ce48cbf elementor-widget elementor-widget-spacer\" data-id=\"1ce48cbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30eeb190 elementor-shape-circle elementor-grid-0 e-grid-align-center elementor-widget elementor-widget-social-icons\" data-id=\"30eeb190\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"social-icons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-social-icons-wrapper elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-icon-linkedin elementor-repeater-item-b16088f\" href=\"https:\/\/www.linkedin.com\/company\/miceliodigitalmkt\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Icon-linkedin<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"icon icon-linkedin\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-instagram elementor-repeater-item-16b3c7b\" href=\"https:\/\/www.instagram.com\/miceliodigitalmkt\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Instagram<\/span>\n\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-instagram\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M224.1 141c-63.6 0-114.9 51.3-114.9 114.9s51.3 114.9 114.9 114.9S339 319.5 339 255.9 287.7 141 224.1 141zm0 189.6c-41.1 0-74.7-33.5-74.7-74.7s33.5-74.7 74.7-74.7 74.7 33.5 74.7 74.7-33.6 74.7-74.7 74.7zm146.4-194.3c0 14.9-12 26.8-26.8 26.8-14.9 0-26.8-12-26.8-26.8s12-26.8 26.8-26.8 26.8 12 26.8 26.8zm76.1 27.2c-1.7-35.9-9.9-67.7-36.2-93.9-26.2-26.2-58-34.4-93.9-36.2-37-2.1-147.9-2.1-184.9 0-35.8 1.7-67.6 9.9-93.9 36.1s-34.4 58-36.2 93.9c-2.1 37-2.1 147.9 0 184.9 1.7 35.9 9.9 67.7 36.2 93.9s58 34.4 93.9 36.2c37 2.1 147.9 2.1 184.9 0 35.9-1.7 67.7-9.9 93.9-36.2 26.2-26.2 34.4-58 36.2-93.9 2.1-37 2.1-147.8 0-184.8zM398.8 388c-7.8 19.6-22.9 34.7-42.6 42.6-29.5 11.7-99.5 9-132.1 9s-102.7 2.6-132.1-9c-19.6-7.8-34.7-22.9-42.6-42.6-11.7-29.5-9-99.5-9-132.1s-2.6-102.7 9-132.1c7.8-19.6 22.9-34.7 42.6-42.6 29.5-11.7 99.5-9 132.1-9s102.7-2.6 132.1 9c19.6 7.8 34.7 22.9 42.6 42.6 11.7 29.5 9 99.5 9 132.1s2.7 102.7-9 132.1z\"><\/path><\/svg>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-43b27287 e-con-full elementor-hidden-tablet elementor-hidden-mobile e-flex e-con e-child\" data-id=\"43b27287\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6aaab183 elementor-widget elementor-widget-heading\" data-id=\"6aaab183\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">P\u00e1ginas<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-39b7b43 elementor-widget elementor-widget-spacer\" data-id=\"39b7b43\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2646b79a elementor-widget elementor-widget-heading\" data-id=\"2646b79a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/miceliodigitalmkt.com\/home\">Home<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-714d30f5 elementor-widget elementor-widget-heading\" data-id=\"714d30f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/miceliodigitalmkt.com\/nosotros\">Nosotros<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2c68576d elementor-widget elementor-widget-heading\" data-id=\"2c68576d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/miceliodigitalmkt.com\/servicios\">Servicios<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-551b71f1 elementor-widget elementor-widget-heading\" data-id=\"551b71f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/miceliodigitalmkt.com\/proyectos\">Clientes<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6cd38b8d elementor-widget elementor-widget-heading\" data-id=\"6cd38b8d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/miceliodigitalmkt.com\/contacto\">Contacto<\/a><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9f70fe8 e-con-full elementor-hidden-tablet elementor-hidden-mobile e-flex e-con e-child\" data-id=\"9f70fe8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3bfd366 elementor-widget elementor-widget-heading\" data-id=\"3bfd366\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Contacto<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-678ee179 elementor-widget elementor-widget-spacer\" data-id=\"678ee179\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-46670fb3 elementor-widget elementor-widget-heading\" data-id=\"46670fb3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Buenos Aires, Argentina<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3672061e elementor-widget elementor-widget-heading\" data-id=\"3672061e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">+549 11 4171 6085<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6656d0fa elementor-widget elementor-widget-heading\" data-id=\"6656d0fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">info@miceliodigitalmkt.com<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-761c1932 elementor-widget elementor-widget-spacer\" data-id=\"761c1932\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div 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